Sweden has long been recognized as the birthplace of snus, a smokeless tobacco product that has steadily gained global popularity. With its roots deeply embedded in Swedish culture, snus is now enjoyed worldwide, thanks to Swedish suppliers who specialize in producing premium-quality products. Sweden’s expertise in snus manufacturing has helped the country become a key player in the global smokeless tobacco market. Here are the top 10 snus suppliers in Sweden, offering the finest products that meet international standards.
BAE Vapor(BAE)
Location: Shenzhen, China
Type of Company: OEM and ODM Snus Manufacturer
Year of Establishment: 2016
Number of Employees: 5,000+
Main Products: Snus
Other Products: Nicotine pouches, vaporizers, vape pens, disposable vapes, vape pods, CBD vapes
BAE Vapor（BAE） is a China based company snus manufacturer and supplier, but undertakes snus ODM & OEM tasks for a wide range of Swedish brands and companies, BAE Vapor delivers more than two million snus orders per month to Swedish customers and has all the snus product documentation required for FDA and TPD approval.
Unlike local Swedish snus suppliers, firstly, BAE Vapor offers a wider range of snus flavors and provides customization for special flavors. Secondly, the company also offers MOQ services for snus startups, which makes it easier to meet customers’ needs than the high MOQs required by other manufacturers and suppliers. Then, BAE Vapor works with a number of specialized freight companies to provide customers with snus shipping services at competitive prices.
Swedish Match AB
Location: Stockholm, Sweden
Type of Company: Snus Manufacturer
Year of Establishment: 1915
Main Products: Snus, Nicotine Pouches
Swedish Match is the largest and oldest Swedish snus manufacturer, with iconic brands like General, Göteborgs Rapé, Ettan, and Grovsnus. The company is now owned by Philip Morris International and operates an extensive production and distribution network globally and in Sweden. Swedish Match is a leader in the snus market, known for its consistent quality and the development of new products that appeal to modern consumers.
The company’s long history and its strong presence in Sweden and internationally make it a cornerstone of the Swedish snus industry. Their commitment to innovation and maintaining high-quality standards has helped them retain their dominant position in the market.
GN Tobacco Sweden AB (formerly SNUSAB AB)
Location: Järfälla and Enköping, Sweden
Type of Company: Snus and Nicotine Pouch Manufacturer
Year of Establishment: 2001
Main Products: Snus, Nicotine Pouches
GN Tobacco Sweden AB, formerly known as SNUSAB AB, is a leading privately held snus and nicotine pouch manufacturer based in Järfälla and Enköping. The company is known for producing well-regarded brands such as Siberia, Odens, White Fox, and Bulldog. They offer both tobacco and tobacco-free snus, making them versatile in meeting the demand for different consumer preferences.
The company serves over 70 countries worldwide and continues to grow its market share. GN Tobacco’s high-quality products, ranging from traditional to innovative snus formats, have made them a top player in the industry, appealing to a wide audience globally.
JTI Sweden / Nordic Snus
Location: Vårgårda, Sweden
Type of Company: Tobacco Manufacturer
Year of Establishment: 1999 (JTI)
Main Products: Snus, Nicotine Pouches
JTI Sweden, a part of Japan Tobacco International, operates a snus factory in Vårgårda and produces both traditional Swedish snus and nicotine pouches. They supply classic brands like LD, Vårgårda, Blend, and Nordic Spirit. JTI Sweden was the first major challenger to the Swedish monopoly in the snus market and has since gained significant market share both in Sweden and internationally.
JTI’s commitment to quality and innovation ensures that their products meet the highest standards. Their range of nicotine pouches has become increasingly popular in the UK and other international markets.
Habit Factory
Location: Sweden
Type of Company: Snus Manufacturer
Year of Establishment: 2012
Main Products: Tobacco-Free Nicotine Pouches
Habit Factory is a Swedish-based manufacturer that focuses on producing high-quality, tobacco-free nicotine pouches. The company is known for brands like Klint, Fix, and Noto. Habit Factory emphasizes research and development, offering a wide variety of flavors and ensuring food safety compliance.
Their innovative approach has allowed them to carve out a niche in the growing market for tobacco-free nicotine pouches, which are popular among health-conscious consumers. Habit Factory’s focus on quality and flavor variety has made them a well-regarded name in the Swedish and international markets.
Imperial Brands Sweden AB
Location: Stockholm, Sweden
Type of Company: Tobacco Manufacturer
Year of Establishment: 1900 (Imperial Brands)
Main Products: Snus, Nicotine Pouches
Imperial Brands is a major global tobacco company with operations in Sweden, where it produces snus brands like Kronan and Kaliber. With a strong market presence, Imperial Brands competes with Swedish Match and other established companies in the Swedish snus market. Their products are widely recognized for their quality and are available in both Sweden and international markets.
Imperial Brands’ focus on innovation and sustainability has allowed them to offer a diverse portfolio of snus and nicotine pouches that appeal to a broad audience, solidifying their position as a top supplier in Sweden.
Altria Group (Swedish Operations)
Location: Stockholm, Sweden
Type of Company: Tobacco Manufacturer
Year of Establishment: 1985 (Altria)
Main Products: Snus, Nicotine Pouches
Altria Group, known primarily in the U.S. market, also has a strong presence in Sweden, particularly with its snus and nicotine pouch distribution through licensing agreements. Their snus portfolios include brands purchased or licensed for the Swedish and broader Scandinavian markets.
Altria Group’s investment in Swedish snus manufacturing has enabled them to reach a wide consumer base, providing high-quality products through strategic partnerships. Their offerings are known for their premium quality and effectiveness in the Swedish market.
Swedish Smokeless Solutions (New name for GN Tobacco as of 2024)
Location: Sweden
Type of Company: Snus and Nicotine Pouch Manufacturer
Swedish Smokeless Solutions is the new name for GN Tobacco as of 2024. The company continues to expand its presence while maintaining its high standards for manufacturing snus and nicotine pouch products. They are at the forefront of using the latest technology in the production of smokeless alternatives, which are enjoyed by consumers worldwide.
The rebranding marks a new chapter for the company, which aims to increase its reach and provide innovative products to meet evolving consumer preferences in the smokeless tobacco industry.
Swedish Smokeless Solutions
Location: Sweden
Type of Company: Snus Manufacturer
Year of Establishment: 2015
Main Products: Snus, Nicotine Pouches
Swedish Smokeless Solutions is a relatively new player in the Swedish snus market, but their commitment to producing high-quality products has quickly earned them a reputation. The company focuses on developing innovative nicotine pouches and snus products that cater to modern consumers looking for alternatives to traditional smoking.
Their products are available in a range of strengths and flavors, allowing customers to find the perfect snus product for their preferences. Swedish Smokeless Solutions aims to provide smokers with high-quality, smokeless tobacco alternatives that meet international standards.
NicoNordic Snus
Location: Sweden
Type of Company: Snus Manufacturer
Year of Establishment: 2010
Main Products: Snus, Nicotine Pouches
NicoNordic Snus is a smaller but growing independent Swedish snus manufacturer that produces both traditional snus and modern nicotine pouch ranges. The company focuses on quality local production and sustainable practices, ensuring that their products meet the highest standards.
NicoNordic’s commitment to quality craftsmanship and environmentally friendly practices has helped them carve out a niche in the Swedish snus market. Their products are highly regarded by consumers who seek premium-quality alternatives to traditional tobacco products.
